August Blogging Goals | Seersucker Sass

Wednesday, August 1, 2018

August Blogging Goals

Happy August, y'all!  Something about a new month fills me with optimism.  It's nice to have a mini fresh start!

I've been really motivated lately with blogging, and I hope that trend continues on into August.  August is traditionally a crazy month for me because of a major work event, but there are also some big changes going on with an organization I volunteer for, so I'm preparing myself for a month that's even wilder than usual.

Something that helps me stay sane when life gets crazy is to have structure.  So I've set some goals for this month that I feel are completely attainable with my schedule, as well as some steps on how to achieve these goals.  I like to share my goals, because more often than not, it seems like someone I know will be working toward at least one of the same things.  It's a chance to find accountability partners, and also a nice glimpse at the work that goes on behind the scenes.

Increase blog traffic:
When I sat down this weekend and checked my Google Analytics, it was a bit depressing.  That's actually what inspired me to set some goals.  I put a lot of work into my blog, and I would honestly put the same amount in if only three people were reading it, but there's something nice about knowing people are reading your work and it's hopefully helping people.
  • Creating more content - This one is a no brainer.  This is my 18th post this year, and I'm ashamed to even type that out.  My biggest goal is ultimately to create more content and keep it at the high-quality level y'all are used to.
  • Sharing archived content via social media - I've gotten into the habit of only sharing blog posts on social media the day they go live, and that's really silly.   While I write about sales and trends, I also strive to write evergreen content.  So be prepared to see some oldies but goodies in your timelines soon.
  • Utilizing Pinterest - I was using a scheduling program for Pinterest that gave me great result, but was not user friendly.  I dreaded sharing content on Pinterest just because I knew it was going to be such a hassle.  (The program also ranked your pins, and none of my pins ranked well, so I ended up feeling defeated each time I used it.)  This week, I set up a Tailwind account, and I'm thrilled at how user friendly it is.  If you aren't using Tailwind yet, here's a free month of their Plus plan on me!

Increase Instagram following to 2,200:
I just really want that swipe up feature, y'all!  Haha.  I love sharing articles and videos with y'all, and it would be so nice if I could just say "swipe up!"  I know the road to 10k can't happen overnight, so I'm focusing on slow and steady growth.  (PS - shameless plug for my Insta)
  • Posting every other day - I really love using Instagram to follow along with other people, but I don't really love posting on there.  So for this month, I'm working to post every other day.  Eventually I hope to have enough content built up to post daily.  But for now, I'm focusing on progress over perfection.
  • Following relevant hashtags to engage with different content - I recently started following a few hashtags so to engage with content that I wouldn't typically see on my feed.  Engagement is one of the best ways to grow on Instagram, and this feels much more natural to me than setting a goal of engaging for X number of minutes each day.

A photo from this weekend's shoot with Marigold Studios

Participate in a styled shoot:
I've wanted to do this for quite some time, and I think this month is a good time to bring it to life.  I did a shoot with Marigold Studios last weekend, and I have plans to start working with Sweet Snaps Photography some, as well.  I've done styled shoots on a small scale, but I really want to do something a little more extravagant.

What are your blogging goals for the month (or life goals - we can talk those too!)?  And how can I support you with your goals?


  1. Happy August. Although it feels like the Sunday of Summer, I am working to be optimistic about this month. I too am working on being a better blogger. Consistency is my words when it comes to this. I can't wait to read all of your new content!


  2. These are awesome goals, friend!! I used to use BoardBooster and was a big fan, but since that shut down I've been putting off starting a Tailwind account. I think you may have motivated me to start! I always LOVE your posts and I wish you could write one everyday- haha!

    xoxo A

  3. What awesome goals! Instagram has been a struggle for me too- I feel ya on the swipe up feature! My blogging goals are to start a redesign and also look into purchasing a url!


  4. That photo of you is so gorgeous! I know exactly which Pinterest program you're talking about, and I couldn't agree more about user-friendliness. I use Tailwind now too, and I love it! Wishing you lots of good luck with your goals for August (:

  5. Good luck with all of your bog goals! I 'm thinking about switching to tailwind at the end of this year but haven't decided yet! I'd love to hear your thoughts after you've used it for a while !

  6. Great goals! I'm trying to go on my way of growing instagram followers... for the same reason! That swipe up feature is so tempting! I'm following you now - let's help each other meet our goals! :)

    xo Deborah
    Coffee, Prose, and Pretty Clothes

  7. i love this! good luck on your goals! i personally don't see the point of the following hashtag thing other than it periodically showing up on your feed... i feel like that in itself is pretty useless? (i also have my notifications turned off so maybe that's why lol) sstill, good luck again <3

  8. This is such a great list of goals! You can do it! :) Instagram is a tough one but it feels so good to grow!

  9. I want that swipe up feature too! Ugh, the Instagram struggle is real but your list of goals is really good! This inspired me to create my own list.


  10. I need to get better about posting too- I feel like the past few months I've lacked motivation but I'm trying to get better!

  11. I have a lot of the same goals! I'm going to be working on my Pinterest/creating more evergreen and pinnable content. I tried posting to my Insta every day for a hot second recently but it didn't really get me anywhere in terms of growth.

  12. If you’re looking to increase blog traffic, Pinterest is definitely the way to go! Good luck on these goals!

  13. How is it already August? These are all great goals, I need to start making my own and writing them down so I stick to them.

    Increasing blog traffic is a huge one of mine!

  14. These are great goals! I literally have almost the same ones. I recently started a demanding part time job so I have fallen off the blogging and promotion wagon. But I am hoping I can get a more solid blogging schedule together so I can get more traffic to my blog, and start posting more meaningful content.

    -Michele Renee